Law Firm Internet Marketing Blog

"There's Major Power In Submitting Your Website To Web Directories!"

Webmasters like you and me are always on the lookout to enhance the link popularity of their sites. One method of doing so is to seek out authority sites in your niche – sites that are widely known on the Internet (through the sheer number of back links) and have been around for some time (think more in terms of several years). Unfortunately, such websites are often at a Page Rank of 6+ and as such, link exchange or text link ad placement is very, very expensive

The Absolute, Hands Down, Biggest Secret to Search Engine Rankings!!

The biggest secret to search engine optimization is...hard work!  Content is king again.  Think about it like this: The more words on your site, the more people who are using search engine will find your website. Google loves fresh content and frequent updates.

To do list:

1. Spend time researching the right keywords or building a list of keywords relevant to your practice

2. Start drafting content relevent to that keyphrase

3. Use latent or related keywords!!! Search engines are smarter than you may realize.

4. Do not over use the keyword phrase - 2-3 times per 500 words is plenty.

If you need assistance with your writing production let me know.

James

MSN Business Directory Submission

The MSN Business Directory is a great value in my opinion, especially if you are releasing a brand new website. The directory is very afforable at $49 per year.

Google - Define 'Fraud'

Psycologist to Google: Define 'Fraud"
A Washington, D.C-based corporate psychologist and jog bra seller filed suit against Google last week for $250,000 claiming the company wrongfully removed AdSense from her website.

It's All About Keywords

What's the difference between 100 unique visitors and 1 million unique visitors? Content & Keywords... The more keyword enriched content that your website has indexed, the more traffic you will receive. Period.

Forget link building campaigns and PageRank! Pagerank and links will come when you provide valuable information. Spend time gathering quality keywords and developing quality information.  What's interesting to me is how quickly the Googlebots feed on this fresh content. My website took about 2 months to index about 200 pages. This blog only took about 10 days.

James

What do the media look for in a law firm press release?

Each day, editors and reporters are inundated with press releases in a wide variety of formats – via snail mail, email and even RSS feed. How can lawyers and law firms make sure that their press releases stand out from all the rest?

Lawyer Web Site Developer - Making the Right Choice

The most important decision after deciding to develop a law firm web site is who you choose to develop the web site. There are four key qualifications that are critical for when selecting a lawyer web site developer.

Ortho Evra™ Marketing

The phrase of the month is "Ortho Evra™." I have received so many calls from law firms wanting to set up and market an Ortho Evra™ claim website that I have decided to post some preliminary ideas about these websites.

Link Spammers

James - Our law firm receives a lot of emails from webmasters who want to trade links with our web site. What should I do?

Answer: BEWARE! Do you know who you are linking to? A link exhange with a link spammer could severely impact your search rankings- permanently. Google and other search engines will not penalize you if someone that uses unethical link building techniques, however they wil severely punish those who link to link spammers.

Suggestion: Link building with reputable web sites such as clients, vendors, associations and reputable attorney directories.

James

Web media is the dominant at-work media

and No. 2 in the home, according to a new report from the Online Publishers Association.

A research project, conducted by Ball State University's Center for Media Design, tracked the media use of 350 people every 15 seconds. The subjects represented each gender, about equally, across three age groups: 18 to 34, 35 to 49 and 50-plus. The people were monitored by another person for approximately 13 hours, or 80 percent of their waking day.